After years of lurking around the periphery of China and visits by its top executives to the country, social networking (SNS) giant Facebook (Nasdaq: FB) is preparing to dip its toe into the massive market with plans to open a sales office in Beijing. That move raises the bigger question of whether the world’s biggest SNS company is planning to open a China-based service anytime soon, which has always been part of its long-term strategy. The answer is that Facebook will almost certainly use the new Beijing office to work towards a formal China site, though such an effort could take at least a year to yield results. Read Full Post…
which raised $350 million in a May IPO, isn’t blocked in China, but also that it hasn’t made an especially strong effort to cultivate the China market. Frankly speaking, I think the market for a more professional-type service like Linked In in China is probably relatively small, as most people who use SNS in China tend to be quite young and like to mostly chatter on these sites. But as these same young people grow up and move into white collar jobs, sites like Dajie could easily become a hot ticket in the China Internet market, and I wouldn’t be surprised at all if Linked In takes a serious look at China in the next 2 to 3 years as that happens, assuming that China doesn’t lock it out the way it has with other social networking sites like Facebook and Twitter. (
users with the ability to post longer messages, as well as photos and other multimedia offerings. Does this sound a bit like Facebook? The beta site at qing.weibo.com says the service already has about 700,000 users, though I’ve no doubt that is probably a bit inflated. Still, considering Google’s (Nasdaq: GOOG) early success with its new SNS product, Google Plus, despite being years behind Facebook, I’d say this new Qing product, which smartly draws on Weibo’s huge user base, stands a strong chance of success and could quickly pose a major challenge to industry leaders Renren (NYSE: RENN) and Kaixin, as well as SNS products being developed by established net giants like Tencent (HKEx: 700). From a broader perspective, Qing will undoubtedly be coupled with Weibo into a single SNS business unit at Sina, which is hoping to quickly build up the company for a blockbuster IPO in the next two to three years. It’s still too early to say if Qing will be able to make big headway in the market, but I would say the chances are good that it could quickly catch up with and possibly even overtake Renren or Kaixin in the next couple of years.
